Meeting Services
Case Studies

 

 

"Passion for Life" /Breakthrough Thinking

Client: International Pharmaceutical Company

Challenges: Launch a cultural shift throughout the organization..

Design: The development and implementation of "A Passion for Life" a themeline designed to capture the spirit of this dynamic organization and unite them in a common mission.

Implementation: We began with a variety of pre-event communications designed to build anticipation and prepare the audience for a new way to think about their role in the company. At the meeting - original music - a dramatic set design - prominent guest speakers - and custom designed workshops and teambuilding exercises - all combined to motivate the attendees to enthusiastically embrace the culture shift.

Results: Feedback from the meeting - from the president to the support staff was overwhelmingly positive. Mission accomplished.